Question 1

What is RevEvolve?

Accepted Answer

RevEvolve is an AI-powered revenue management platform built specifically for independent and mid-scale hotels. The flagship product is RM Copilot - an AI revenue manager that talks to you, watches your data 24/7, surfaces revenue opportunities, and recommends rate moves with calculated impact. Unlike traditional RMS dashboards (which show data and make you interpret it), RM Copilot does the analysis and gives you specific, actionable recommendations in plain language.

Question 2

Who is RevEvolve for?

Accepted Answer

Independent hotels, boutique properties, mid-scale chains, and management companies running 5-200 hotels. Specifically: revenue managers who need to do more with less time, GMs at properties without a dedicated RM, asset managers overseeing portfolios, and hotel owners who want revenue oversight without becoming an RM themselves. Not a fit: large enterprise chains (1,000+ hotels) with deeply customized internal systems - those buyers have specific needs RevEvolve doesn't currently serve.

Question 3

How is RevEvolve different from Lighthouse / IDeaS / Duetto?

Accepted Answer

Three structural differences. (1) Operator-facing AI: RM Copilot talks. You ask it 'why did pickup drop on Tuesday?' and it answers. Other RMS tools require you to dig through dashboards. (2) Built for portfolios under 200 hotels: traditional enterprise RMS optimizes for chains with thousands of properties; we optimize for the 10-200 property segment. (3) Honest pricing: published pricing on our site, no enterprise contracts required. Most competitors require sales calls before they share pricing.

Question 4

Do I need to be technical to use RevEvolve?

Accepted Answer

No. The whole point of RM Copilot is that you don't need to be a data analyst, statistician, or AI expert. You ask it questions in plain English, it surfaces insights and recommendations. The product is designed for revenue managers and GMs - most of whom are not coders or data scientists. If you can run a hotel, you can run RevEvolve.

Question 5

Can I try RevEvolve before buying?

Accepted Answer

Yes - book a 30-minute demo at /request-a-demo/. We walk through your specific property data (or sample data if you prefer), show RM Copilot answering your real revenue questions, and you leave with a clear sense of fit. Demos are with a working revenue manager (not a generic SDR), and we'll honestly tell you if RevEvolve isn't a fit for your situation.

Question 6

How does RevEvolve compare to a free tool like a spreadsheet?

Accepted Answer

Spreadsheets are great for simple analysis if you have the time to maintain them. The honest tradeoff: a competent revenue manager spends 8-12 hours a week in spreadsheets to track what RM Copilot tracks automatically. If your time is worth more than ~$60/hour, the math favors RevEvolve. If you have 1-2 properties and an experienced RM with bandwidth, spreadsheets can work. We've seen both situations succeed.

Question 7

How big is the RevEvolve team?

Accepted Answer

Mid-stage startup - under 100 employees. Founded 2022. Engineering team is hospitality-native: ex-revenue managers and ex-PMS engineers, not generic AI researchers. Customer-facing team includes practicing revenue managers who handle implementation and ongoing support.

Question 8

Where is RevEvolve based?

Accepted Answer

Customers across 185+ countries, 200+ properties. Customer success team coverage spans US business hours; for non-US customers, async support via in-app chat with same-day response.

Question 9

How much does RevEvolve cost?

Accepted Answer

Pricing is per-property per-month, scaled by property size and feature tier. Multi-property volume discounts available at 10+ properties. Annual contracts have ~15% discount vs monthly. Request a demo to get a transparent pricing breakdown - no 'contact sales' wall. We publish pricing because operators shouldn't have to negotiate to find out what a tool costs.

Question 10

Is there a free trial?

Accepted Answer

We don't offer a self-serve free trial. Reason: connecting your PMS and ingesting historical data takes 7-14 days; a 14-day 'trial' would end before you'd see meaningful value. Instead, we offer a 30-minute personalized demo using your data (or sample data) so you see exactly how RM Copilot would work for your property. Plus a 60-day ROI guarantee: if you're not seeing measurable revenue lift in 60 days, we work with you until you are or refund the difference.

Question 11

What's the contract length?

Accepted Answer

Standard: month-to-month OR annual (15% discount). No multi-year lock-ins required. We don't believe in trapping operators in long contracts - if RevEvolve isn't delivering value, you should be able to leave. Annual contracts auto-renew with 30-day cancellation window. No early termination fees on month-to-month.

Question 12

Are there setup fees?

Accepted Answer

No setup fees for properties under 50 rooms. For larger properties or multi-property portfolios, there's a one-time onboarding fee that covers PMS integration, historical data migration, custom segment setup, and team training. Onboarding fee is disclosed upfront in your quote - no surprise charges. Typical range: $500-$2,500 per property depending on complexity.

Question 13

What's the ROI timeline?

Accepted Answer

Most properties see measurable RevPAR lift within 30-60 days of going live (avg lift: +13.7% in 10 days for properties using RM Copilot daily). Full payback on subscription typically lands at 90-120 days. We track ROI together with you in your customer success reviews. If you're not seeing payback within 6 months, we'll work with you to fix it or refund - that's our 6-Month ROI Guarantee.

Question 14

Do you offer enterprise pricing?

Accepted Answer

Yes for portfolios above 50 properties. Enterprise pricing includes custom SLA, dedicated CSM, priority engineering support, custom integrations, and volume discounts. Note: 'enterprise pricing' doesn't mean 'hidden pricing' - we publish base rates publicly and discuss volume discounts transparently in the proposal.

Question 15

Are there hidden fees?

Accepted Answer

No. Subscription pricing covers all standard features, all PMS integrations on our supported list, all updates, all support, all data hosting. Add-ons that DO carry separate fees (we surface these clearly in the proposal): custom integrations beyond our supported list, dedicated implementation engineer (vs standard onboarding), and SLA upgrades beyond our standard 99.9% uptime. Everything else is included.

Question 16

Can I get a custom quote?

Accepted Answer

Yes - book a demo at /request-a-demo/ and we'll send a custom quote within 24 hours of the call. Quote will include subscription pricing, onboarding fees (if applicable), and any volume discounts you qualify for. No obligations attached to receiving a quote.

Question 17

Is RM Copilot just ChatGPT in a wrapper?

Accepted Answer

No. RM Copilot uses LLMs (large language models) for the conversational interface, but the underlying revenue analysis is custom - built specifically for hotel pricing, demand forecasting, comp set analysis, and channel mix. ChatGPT can summarize text; it can't tell you why your pickup dropped or what rate to push tomorrow. Our system ingests your PMS data, runs hotel-specific revenue models, then uses LLMs only to translate the analysis into plain English for you. The intelligence is hospitality-native; the chat layer is conversational.

Question 18

How accurate is RM Copilot?

Accepted Answer

Recommendation accuracy varies by property type, data quality, and operator history. Tracked benchmarks across 200+ properties: forecasting accuracy within ±3% on 14-day horizon (industry standard is ±5-7%); pickup anomaly detection catches 92% of revenue-impacting events at least 24 hours before traditional dashboards flag them; rate recommendations show measurable RevPAR lift in 87% of properties within 60 days. Full accuracy methodology is in our /case-studies/rm-copilot-vs-human-revenue-managers/ - it's transparent.

Question 19

What if RM Copilot recommends a bad rate change?

Accepted Answer

Two safeguards. (1) Recommendations require your approval - RM Copilot doesn't auto-push rates without you signing off, unless you explicitly enable auto-pricing for specific scenarios you've pre-approved. You stay in control. (2) Every recommendation comes with the reasoning and data behind it, so you can sanity-check before approving. If a recommendation looks wrong to you, it probably IS wrong - flag it, and Copilot learns from your override. Bad recommendations are rare but they happen; we treat them as model improvement signals, not failures to hide.

Question 20

Will RM Copilot replace my revenue manager?

Accepted Answer

No. RM Copilot is built to augment human RMs, not replace them. The analogy: it's an extra analyst on your team, available 24/7, that handles the data-crunching and recommendation generation. Your RM (or you, if you wear that hat) makes the strategic decisions, manages relationships, handles exceptions, and stays accountable. Properties that try to fully automate revenue decisions usually end up with worse outcomes than augmented-human approaches. We say this in sales conversations too - we're not interested in promising what we can't deliver.

Question 21

Does RM Copilot work for small independent hotels?

Accepted Answer

Yes - actually a sweet spot. Properties with 30-150 rooms and 1-2 RM-adjacent staff often see the highest relative ROI because the alternative is doing revenue analysis on spreadsheets after hours. RM Copilot handles the analytical workload so the operator can focus on strategy, guests, and the next 50 things on their list.

Question 22

How does RM Copilot handle low-data properties?

Accepted Answer

Properties with limited historical data (less than 12 months) get a different model treatment. RM Copilot uses similar-property benchmarks (matched by location, size, and class) until it has enough native data to model your property directly - typically 90-120 days post-launch. Recommendations during this period flag the data confidence level so you know which suggestions are property-native vs. benchmark-derived.

Question 23

Can RM Copilot handle multiple properties?

Accepted Answer

Yes - designed for multi-property from the start. Single login surfaces consolidated insights across your portfolio, plus property-level drill-down. Asset managers and management companies running 22+ properties per RM are core customers. Cross-property comparisons (e.g., 'Why is Property A pacing 12% above forecast and Property B 8% below?') are first-class queries.

Question 24

How often is the AI model updated?

Accepted Answer

Continuously. The underlying revenue models retrain on rolling 90-day data windows, so the AI gets better over time as it sees more of your property's specific patterns. Model architecture updates roll out monthly (we communicate any behavior changes via in-app changelog). LLM provider updates happen quarterly with QA testing before deployment.

Question 25

What languages does RM Copilot support?

Accepted Answer

English (US, UK) at full capability. Spanish, Portuguese, French, German at conversational capability for queries (recommendations and analysis still surface in English, with translation available). Mandarin and Arabic in beta. Other languages on roadmap based on customer demand.

Question 26

Can I see a real example of RM Copilot in action?

Accepted Answer

Yes - our /case-studies/rm-copilot-vs-human-revenue-managers/ shows a head-to-head comparison: same property, same week, RM Copilot vs. an experienced human RM. Includes the actual queries asked, the responses, the rate recommendations, and the resulting RevPAR over 10 days (+13.7% with Copilot, +4.2% with human-only). Full transparency on methodology and limitations.

Question 27

How long does it take to get RevEvolve live?

Accepted Answer

14 days for standard implementations on supported PMS systems. Day 1-3: data connection + historical data ingest. Day 4-7: configuration (segments, rate plans, comp set). Day 8-10: model training + validation. Day 11-14: team training + go-live. For complex setups (multi-property, custom segmentation, non-standard PMS), implementations take 21-30 days. Your CSM gives you a specific timeline at kickoff - no 'we'll see how it goes.'

Question 28

How much work does my team have to do during onboarding?

Accepted Answer

Realistically: 6-10 hours total for the property contact across the 14 days. Breakdown: 1-2 hours for kickoff call, 2-3 hours providing PMS access + historical exports, 1-2 hours validating segment definitions, 2-3 hours for team training. Most of the heavy lifting (data integration, model setup, dashboards) happens on our side. We don't expect you to become a project manager for your own onboarding.

Question 29

Who do I work with during onboarding?

Accepted Answer

Dedicated CSM (Customer Success Manager - a working revenue manager, not an account executive) + an implementation engineer for the technical pieces. Both stay with you through go-live. Post go-live, your CSM becomes your ongoing point of contact for questions, training, and quarterly business reviews. No handoff between sales and support.

Question 30

What if my data is messy?

Accepted Answer

Most hotel data is messy - that's normal. We've seen properties with missing rate plans, inconsistent segment definitions, and 18 months of corrupted PMS exports. Onboarding includes a data audit to flag issues, and our team helps you clean what's actionable. We don't require you to fix everything before going live; some cleanup happens iteratively post-launch as patterns surface.

Question 31

What kind of training do you provide?

Accepted Answer

Two types. (1) Live training: 2 hours for revenue managers, 1 hour for GMs/owners, 30 minutes for front desk staff who'll see Copilot insights. Recorded for replay. (2) On-demand: in-product walkthroughs, video library, and weekly office hours where you can drop in with questions. New hires get re-training included - your CSM keeps them onboarded as your team changes.

Question 32

Can I roll out to multiple properties in stages?

Accepted Answer

Yes - we recommend it for portfolios over 5 properties. Phased rollout: pilot at 1-2 representative properties for 30-60 days, validate ROI, then roll to remaining properties in batches of 5-10. Phased approach catches operational issues before they replicate at scale and gives you ROI proof for internal stakeholder communication.

Question 33

What happens if onboarding hits a snag?

Accepted Answer

Your CSM flags it the day it happens, not at the next review. Typical snags: PMS API issues, missing historical data, non-standard rate plan configurations. We have backup paths for most. Worst case: timeline extends 1-2 weeks; we don't charge subscription fees during onboarding extensions. The 60-day ROI guarantee starts from go-live, not contract signing.

Question 34

Will RevEvolve work with my PMS?

Accepted Answer

Probably yes. We support 30+ PMS systems out-of-the-box including Opera, Mews, Cloudbeds, Stayntouch, Maestro, OPERA Cloud, Apaleo, RoomRaccoon, MyHotel, and Stardekk. Full supported list at /integrations/. If your PMS isn't on the list, we have a process for custom integration - adds 2-3 weeks to onboarding and a one-time integration fee. Tell us your PMS in the demo and we'll confirm fit before quoting.

Question 35

Do you connect to channel managers?

Accepted Answer

Yes - bidirectional integration with major channel managers: SiteMinder, RateGain, D-EDGE, Cloudbeds Channel Manager, eZee Centrix, Hotel Tech Pro. Rate updates flow from RM Copilot recommendations to your channel manager (with your approval) and pickup data flows back into Copilot for analysis. Direct integrations are faster and more reliable than PMS-only data flows.

Question 36

What about CRS / GDS?

Accepted Answer

Yes - supported CRS systems include Pegasus, Sabre, Travelport, Synxis, Windsurfer. GDS rate distribution flows through your existing channel manager. We don't replace your CRS; we enhance the rate decisions feeding into it.

Question 37

Can I see all my data in RevEvolve, or do I still need my PMS?

Accepted Answer

RevEvolve is NOT a PMS replacement. Your PMS remains the system of record for reservations, guest data, folios, and operational tasks. RevEvolve pulls reservation and rate data from your PMS for revenue analysis. Think of it as a layer ON TOP of your existing tech stack - we make better decisions feeding the systems you already use.

Question 38

Does RevEvolve replace my channel manager?

Accepted Answer

No. RevEvolve doesn't push rates to OTAs directly - that's your channel manager's job. RM Copilot recommends rate changes; you approve them; your channel manager distributes them. We respect existing tech stack ownership.

Question 39

What if I switch PMS systems mid-contract?

Accepted Answer

We'll re-integrate with your new PMS at no additional cost as long as the new PMS is on our supported list. If it's not on our supported list, the custom integration fee applies (typically $1,500-$3,500). PMS switches usually don't disrupt your RevEvolve account - just reconnect the data feed.

Question 40

Can I export my data out of RevEvolve?

Accepted Answer

Yes - full data export available anytime via UI or API. CSV, Excel, JSON formats supported. Your data stays yours. No export fees, no time limits, no 'contact us to export' friction. Common use cases: handoff to a new RMS provider, internal analytics in BI tools, regulatory archiving.

Question 41

Do you have an API?

Accepted Answer

Yes - REST API for data export, query, and basic recommendation retrieval. Full API docs available on request. Common use cases: integrating Copilot insights into your existing BI dashboards, automating regulatory reports, custom workflow integrations. API access included in standard subscription; rate limits on free tier, scaled with paid tier.

Question 42

How do I switch from Lighthouse, IDeaS, Duetto, or Atomize?

Accepted Answer

We've helped properties switch from each of these. Standard migration: 90 days from contract signing. Phase 1 (30 days): parallel run with your existing RMS - you compare outputs side-by-side. Phase 2 (30 days): full RevEvolve cutover with old RMS still accessible for reference. Phase 3 (30 days): old RMS subscription wind-down. Contact us for a migration plan.

Question 43

Can I run both RevEvolve and my current RMS at the same time?

Accepted Answer

Yes - that's actually our recommended approach for the first 30 days of migration. Parallel running lets you see both systems' recommendations side-by-side, build confidence in RevEvolve's outputs, and gives a clean cutover when you're ready. We coordinate with your current RMS provider's API access during the parallel period.

Question 44

What if my historical data is locked in my current RMS?

Accepted Answer

Most RMS vendors are required (per their terms) to provide data exports on request. We help you draft the data request, coordinate with your existing provider, and ingest the historical data into RevEvolve. If your existing provider stonewalls, we have legal templates that have unlocked exports in 100% of past cases. We've never had a customer permanently lose data on switching.

Question 45

Will I lose my custom segments / configurations?

Accepted Answer

Most segment and rate plan configurations transfer cleanly. Custom rules and overrides specific to your old RMS need to be redefined in RevEvolve - your CSM walks through this during onboarding. Realistic expectation: 80% of your current configuration transfers automatically; 20% needs review and reconfiguration. We document everything before cutover so nothing is lost.

Question 46

How do I justify switching to my owner / asset manager?

Accepted Answer

Use our ROI calculator or request a demo - share your current RMS spend, property metrics, and timeline. We'll calculate: total cost over 24 months (RevEvolve vs current), expected RevPAR lift, payback period, and net portfolio impact. Most analyses show 3-6 month payback for properties over $5M annual revenue. Your CSM also provides ROI projections specific to your portfolio for executive presentations.

Question 47

What contract penalties apply when canceling my current RMS?

Accepted Answer

Depends on your current contract. Most RMS contracts have 30-90 day cancellation windows; some have early termination fees. Read your contract or have us help you read it. For multi-year prepaid contracts, the smart move is sometimes to run RevEvolve in parallel until your current contract naturally expires - the parallel period costs less than the early termination fee.

Question 48

Do you have switching case studies?

Accepted Answer

Yes - see /case-studies/ for switching stories from properties that moved from Lighthouse, IDeaS, and Duetto. Each case study includes pre-switch metrics, migration timeline, post-switch results at 90 days and 1 year, and an honest section on what didn't go smoothly. Real numbers, real properties (with their permission).

Question 49

Is RevEvolve SOC 2 compliant?

Accepted Answer

Yes - SOC 2 Type II certified. Annual audits by independent third party. SOC 2 Type II report available under NDA for procurement reviews. Reach out via /contact-us/ for the report.

Question 50

Is RevEvolve GDPR compliant?

Accepted Answer

Yes. Data Processing Agreement (DPA) available; we sign customer-provided DPAs without negotiation if they're standard form. EU data hosted in EU regions for EU customers (Frankfurt + Dublin). Right-to-deletion processed within 30 days. Privacy policy at /privacy-policy/ details all GDPR commitments.

Question 51

Where is my data stored?

Accepted Answer

AWS data centers in US (Virginia, Oregon) for North America customers; Frankfurt + Dublin for EU customers; Singapore for APAC. Customer data is logically isolated, encrypted at rest (AES-256), encrypted in transit (TLS 1.3). Backups encrypted and stored in separate region from primary.

Question 52

Who has access to my data?

Accepted Answer

Your team (with RBAC role-based permissions you control). RevEvolve engineering: only as needed for support cases, with audit logs and customer notification. RevEvolve support: read-only access to operational metrics, no access to PII. We do not sell, share, or use customer data for cross-customer analysis without explicit opt-in (currently no customers opted in to data sharing).

Question 53

What's your uptime SLA?

Accepted Answer

Standard SLA: 99.9% uptime. Last 12 months actual: 99.97%. Status page shows real-time service health and incident history (no marketing fluff - actual data). Enterprise customers can negotiate higher SLAs (99.95% or 99.99%) with associated pricing adjustments.

Question 54

What happens to my data if I cancel?

Accepted Answer

Full data export available before cancellation (CSV, Excel, JSON). Post-cancellation, data is retained 90 days for accidental-cancellation recovery, then permanently deleted. Deletion verified via our internal data lifecycle management; certificate of deletion provided on request.

Question 55

How do I get help when I'm stuck?

Accepted Answer

Three channels. (1) In-app chat: response within 2 hours business days, 24 hours weekends. (2) Direct CSM access: each customer has a named Customer Success Manager (working revenue manager, not generic support rep) reachable via email and phone. (3) Office hours: weekly group sessions for Q&A, training, product updates.

Question 56

What's a CSM and what do they actually do?

Accepted Answer

CSM = Customer Success Manager. Yours is a working revenue manager (real RM background, not just a customer service rep). Job: help you get value from RevEvolve. Activities: monthly business reviews, training when your team changes, troubleshooting when something looks off, advocacy for feature requests, ROI tracking. Not a salesperson - they're not measured on upsells, just on your retention and satisfaction.

Question 57

How do I report bugs or request features?

Accepted Answer

In-app feedback button or email sales@hotelswitchboard.com. Engineering reviews requests weekly; customer-requested features that solve real workflow problems get prioritized over speculative roadmap items. We publish a public changelog so you'll see your accepted requests ship there.

Question 58

Do you have a user community / forum?

Accepted Answer

Yes - RevEvolve Operator Community on Slack (free, customer-only). 800+ revenue managers and GMs sharing playbooks, asking questions, comparing tactics. Quarterly virtual roundtables with industry leaders. Annual operator conference (in-person, optional).

Question 59

What if my CSM leaves the company?

Accepted Answer

Each customer is paired with a backup CSM (always at least 2 RevEvolve people who know your account). If your primary CSM leaves, the backup steps in seamlessly with full account context - no 'let me get up to speed' delay. We document customer context religiously to make these transitions invisible.

Question 60

Can I talk to a current customer before signing?

Accepted Answer

Yes - we'll arrange a reference call with a customer in your segment (similar property type, similar size, similar geography). Reference customers volunteer for these calls; we don't compensate them, so feedback is honest. Just ask in your demo or via your account exec.

Frequently Asked Questions

Browse by topic

Most-asked questions

Getting Started

Pricing & Contracts

AI & RM Copilot

Implementation & Onboarding

Integrations & Tech Stack

Switching from Another RMS

Security & Compliance

Support & Success

Talk to a working revenue manager

Or dig deeper yourself

Read the FAQs.
Now see it in action.

Frequently Asked Questions

Browse by topic

Most-asked questions

Most askedHow much does RevEvolve cost?

Most askedWill RM Copilot replace my revenue manager?

Most askedHow long does it take to get RevEvolve live?

Most askedWill RevEvolve work with my PMS?

Most askedWhat if RM Copilot recommends a bad rate change?

01What is RevEvolve?

02Who is RevEvolve for?

03How is RevEvolve different from Lighthouse / IDeaS / Duetto?

04Do I need to be technical to use RevEvolve?

05Can I try RevEvolve before buying?

06How does RevEvolve compare to a free tool like a spreadsheet?

07How big is the RevEvolve team?

08Where is RevEvolve based?

01How much does RevEvolve cost?

02Is there a free trial?

03What's the contract length?

04Are there setup fees?

05What's the ROI timeline?

06Do you offer enterprise pricing?

07Are there hidden fees?

08Can I get a custom quote?

01Is RM Copilot just ChatGPT in a wrapper?

02How accurate is RM Copilot?

03What if RM Copilot recommends a bad rate change?

04Will RM Copilot replace my revenue manager?

05Does RM Copilot work for small independent hotels?

06How does RM Copilot handle low-data properties?

07Can RM Copilot handle multiple properties?

08How often is the AI model updated?

09What languages does RM Copilot support?

10Can I see a real example of RM Copilot in action?

01How long does it take to get RevEvolve live?

02How much work does my team have to do during onboarding?

03Who do I work with during onboarding?

04What if my data is messy?

05What kind of training do you provide?

06Can I roll out to multiple properties in stages?

07What happens if onboarding hits a snag?

01Will RevEvolve work with my PMS?

02Do you connect to channel managers?

03What about CRS / GDS?

04Can I see all my data in RevEvolve, or do I still need my PMS?

05Does RevEvolve replace my channel manager?

06What if I switch PMS systems mid-contract?

07Can I export my data out of RevEvolve?

08Do you have an API?

01How do I switch from Lighthouse, IDeaS, Duetto, or Atomize?

02Can I run both RevEvolve and my current RMS at the same time?

03What if my historical data is locked in my current RMS?

04Will I lose my custom segments / configurations?

05How do I justify switching to my owner / asset manager?

06What contract penalties apply when canceling my current RMS?

07Do you have switching case studies?

01Is RevEvolve SOC 2 compliant?

02Is RevEvolve GDPR compliant?

03Where is my data stored?

04Who has access to my data?

05What's your uptime SLA?

06What happens to my data if I cancel?

01How do I get help when I'm stuck?

02What's a CSM and what do they actually do?

03How do I report bugs or request features?

04Do you have a user community / forum?

05What if my CSM leaves the company?

06Can I talk to a current customer before signing?

Talk to a working revenue manager

Or dig deeper yourself

Read the FAQs. Now see it in action.

Read the FAQs.
Now see it in action.