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RevEvolve

Rate Shopping

Automated monitoring of comp-set rates across OTAs and brand sites to inform your own pricing decisions.

What it means in plain language

Rate shoppers - OTA Insight, Lighthouse Rate Insight, RateGain - pull comp-set rates every few hours across channels. The output feeds your dynamic pricing model and BAR-by-day-of-week strategy. Don't blindly match: shop intelligently. A comp drop that's 24 hours old is signal; one that's 4 weeks old is noise.

How Rate Shopping fits in the bigger picture

Rate Shopping doesn't live alone - it sits inside the Pricing & Rate Strategy category and connects to 3 closely related concepts most working revenue managers track in the same breath. Pair this definition with the related terms below to build a working mental model - definitions in isolation are easy to memorize and easy to misuse.

Related terms you should also know

Each of these is one click away - start with whichever you don't already use daily:

More from Pricing & Rate Strategy

Step 2 - Run the numbers

Now that you know what Rate Shopping means - let RM Copilot tell you why yours dropped this week.

Same definition, but Copilot does the math, the segment analysis, and the rate recommendation - and explains the move in plain language.