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Channel Manager

Software that synchronizes rates and availability between your PMS and every distribution channel (OTAs, GDS, brand site).

What it means in plain language

Without a channel manager, you'd be hand-updating Booking.com, Expedia, your CRS, and the GDS every time inventory changes. With one, a single rate change pushes everywhere in seconds. The trade-off: another system in the stack, another vendor to integrate, and another place a sync error can cost you a sold-out room.

How Channel Manager fits in the bigger picture

Channel Manager doesn't live alone - it sits inside the Technology & Systems category and connects to 3 closely related concepts most working revenue managers track in the same breath. Pair this definition with the related terms below to build a working mental model - definitions in isolation are easy to memorize and easy to misuse.

Related terms you should also know

Each of these is one click away - start with whichever you don't already use daily:

More from Technology & Systems

Step 2 - Run the numbers

Now that you know what Channel Manager means - let RM Copilot tell you why yours dropped this week.

Same definition, but Copilot does the math, the segment analysis, and the rate recommendation - and explains the move in plain language.