What it means in plain language
Walking happens when overbooking outpaces no-shows. Done well, it's a controlled outcome of a yield-maximizing overbooking model. Done badly, it's a service disaster that costs you future bookings, OTA review penalties, and chargebacks. Always walk strategically: lowest-spend, lowest-loyalty guest first, with a hand-off and follow-up call.
How Walk fits in the bigger picture
Walk doesn't live alone - it sits inside the Operations & Roles category and connects to 3 closely related concepts most working revenue managers track in the same breath. Pair this definition with the related terms below to build a working mental model - definitions in isolation are easy to memorize and easy to misuse.
Related terms you should also know
Each of these is one click away - start with whichever you don't already use daily: